SEO stands for Search Engine Optimization, which is the practice of improving the quality as well as the quantity of the traffic that comes to your website as a result of organic search engine results.
It is one of the most popularly used digital marketing strategies today.
Your website attracts all the visitors in the world, which implies your website should mostly attract quality visitors who are genuinely interested in the products that you deliver. Once you start getting the right quality of traffic clicking through your website from the search engine results pages (SERPs), the more the traffic, the better it starts getting.
While it’s the ads that make up a substantial portion of many SERPs, organic traffic is any traffic that you do not have to pay for.
Why do you need an SEO Company?
It is the century of the internet and the use of websites for the promotion of your products as well as the services you deliver. As a result, your website becomes the point of interface between you and your client.
This brings to you the need for an excellent SEO friendly website. This means to be ahead of other websites in the Google search engine results, you need to rank on the top. For this, you need professional SEO services in an SEO agency.
SEO experts are trained to improve as well as enhance your visibility on search engines.
How does an SEO (Search Engine Optimization) work?
There are two areas where SEO work:
- On-Page SEO – This strategy happens on your website
- Off-Page SEO – This strategy happens off your website
Be it on Google, Yahoo! Or Bing, search engines have automated robot kind spiders. These spiders gather all types of information about your website and the pages that make up your site. It also collects information about the products and services you are delivering or want to deliver through your website.
Due to this, it becomes easy for them to determine when to serve a searcher, a page, on your site. Search engines gather information such as the speed of the page, title tags, social signals, internal linking, backlinks, and many others.
Both on-page as well as off-page ranking factors determine how great your website is adjusted, and as a result, how well it would rank. The on-page factors include things that are on the pages of your website which consists of title tags, content, site speed, page URLs, image alt tags, internal linking, with others.
The off-page factors, on the other include, are based on the links to your site from other sites.
However, it is important to keep in mind that these might have some limitations too. Some of them are that they cannot have access to a website like you as an owner or even as a customer. This is because these robots cannot see the website. They rather crawl the code of the website. Thereby, they are not able to look at the images or videos.
This signifies the need for an SEO agency to gain more profit as a result of the increase in the traffic of your website or page.
An SEO company will help you get better leads as well as more customers for your business. The activities used to do this includes keyword research and analysis, website construction and development, local SEO, on-page SEO as well as off-page SEO.
Advantages of hiring an SEO company
A professional SEO agency consists of a team of experts with years of training as well as experience. This experience becomes essential when required in the knowledge of particular subtitles such as a copywriter skilled in keyword research, an eCommerce SEO that recognizes how site architecture relates to SEO.
Here are the advantages of hiring a professional SEO company:
- Time and Cost Saver
Whether you are a start-up or a well-established company, everyone wants to save as much cost as they can. Starting from keyword research, content creation, and development, to link building, some things can take a long time sometimes up to a month too. This is the reason why companies outsource their SEO services. An SEO agency has a committed staff who work throughout to help you build your company.
- Consultancy strategist
An SEO company specializes in consultancy strategies which are to say, that, a consultant would help you in growing your business at an overall level while keeping aside the work that takes unnecessary time and effort.
- Perceptive reports
A professional SEO agency not only helps in bringing your products at the high rank on the search engine, but it also provides you with insightful reports from time to time relating to the progress in the traffic, future strategies, statistics, bounce rate, conversion rate, and many others.
- Reducing your need to advertise
Even if you are an already established brand or just a start-up, you surely would not be unfamiliar with the relationship between social media and SEO. The more will be the ranking, the higher would be the media engagement.
Advertisements are expensive than SEO’s and that is where SEO comes to your rescue. Saving the money of advertisements along with getting more social media engagement, is how you will be able to kill two birds with one stone.
- A Long-term strategy
The greater the amount of time, effort, and resources you put in an SEO agency, the more there are chances of your profit margin to expand. While, a noteworthy impact will be seen ina year or two of the action being in motion, but many of those steps will leave a long-lasting impact that will energize the growth of your company for the years to come. SEO will help in building your business in the long-term.
- A push for startups
Most importantly, for start-up companies, a primary upliftment is notable to outshine the competitors and also to be on par with the big and old players. An SEO agency would also offer affordable services apart from being reliable enough for you to get the desired results. An SEO agency works to build a healthy repute of your company in the market.
- An SEO is quantifiable
Maintaining a connection between all the actions your SEO takes is important to be able to pull together all the data that the SEO provides to you. Hiring an affordable SEO will help in keeping a consistent track of your performance whether it’s in the past, present, or future. Not only this, but it will also help in content marketing gaps, focusing on the schemas of your consumers, their demands, along with their interests.
- Organic Traffic
Organic traffic is the one that has Quality over Quantity. Getting a billion searches every day on the search engines gives you billions of chances for your website to be discovered online.
An SEO company would spend a good amount of time to validate that the title tags and meta descriptions of your website are perfect and the keyword research to be improvised. This will help in promoting organic web traffic for your website.
Not only this, with the help of organic traffic, your site’s performance would also be tracked that will help in maintaining records of the per day visitors that your website experiences.
- Friendly keywords
Optimization of the keywords is one of the most essential and the best way to increase the rankings of your website. The keywords aid in maximizing the website content through the use of the most common and widely searched keywords. Not only this technique is a time saving but is also an effective way if you want to boost your ranking.
- Understanding web environment
Understanding the working of your web environment is essential. The working of your hired SEO in connection with your website will help you in the understanding of the nature of the web environment as well, as long as the changes keep taking place.
Looking at all these benefits given above, you must go for an affordable SEO agency as well as a professional SEO agency to fulfill your website’s promotional requirements.
Are you searching for affordable SEO services with all the features of eCommerce SEO services? Zebravo is the answer to all your questions.
Zebravo welcomes you with all their hearts to work with our amazing workforce of content analysts, SEO experts, digital marketers along with business strategists, who have always proved themselves to be the best all over the world.
Zebravo is the best SEO agency in London that crosses international boundaries with its meticulous staff members.
Zebravo offers you all these features along with the most affordable and best services in London and thus proves itself for being the best SEO company in London.
What do we do?
- We assist you in keyword research with these steps:
These steps include:-
- First, we support you by selecting a principal word along with a list of keywords based on the principal word.
- We then integrate the principal word into any reliable keyword planner
- A finalized list of a bunch of two or three keywords is then sorted.
- At the last, categorization is done based on the informational keywords.
- Technical SEO
There are numerous ways in which technical SEO can offer you what you want. Some of these things consist of employing schema mark up, switching to https’s’, clean up URL, and many other things too. All this is easily available at our SEO company in London.
- On-page SEO
Description tags, title tag, product categorization, graphics, social sharing, and platform reviews are some of the first and foremost things that a user looks at after he opens your website. As an owner of a website, it becomes difficult for the website owner to anticipate the customer’s perception, this is the reason, you need to affirm that every aspect of your site is up to the mark. This is when we can actually help you.
- Site Architecture
A significant aspect of SEO friendly content is Site Architecture. Site Architecture is something that permits the owner of the e-commerce website to keep a track of how consumers are going through the website.
Like every website has aroundthousands of product pages, users can find it more than difficult as well as annoying if it takes more than an hour-long time to get back to the home page.For this, we also offer the services of eCommerce website SEO.
The supreme site architecture should principally include 4 tiers along with proper structure and we provide you this service with our professional and reliable SEO company.
We are affordable SEO company, one of the best SEO agency in London, you do not have to worry a bit about the significant things:
Auditing is a comprehensive and reasonable process of analyzing the relationship between your website and it’s best practices.
The basic intention behind the audit is to recognize the issues that hamper the search engine results. It is done regularly by our SEO experts. Saying this, no compromise would be made from our side when it comes to auditing your website.
Auditing your website frequently is highly recommended and is our responsibility. Performing an SEO audit is very necessary to carry on the rankings.
We place our belief in providing you with the best SEO experts and analysts that have always proved themselves to be at the top.
Zebravo also supports its clients with the correct methods so that you can outshine your competitors. We can bring the best in your business, you just need to trust us one time and then there you go, as a professional seo service agency we value your time and understand that it needs to be invested in the RIGHT WAY, In the right audience and goals.